Thursday, March 25, 2010

Just smoke, no mirrors

Media day at the Mid-America Trucking Show is a ton of fun. We get a preview of all the cool new products and trucks that attendees will experience over the next three days.

The only group that might be a bit harder to impress than truckers is the trucking media. But, we have to give a nod to Kenworth for giving it a shot with its rollout of the T700.

Check out this video Keith Goble shot during the introduction.



Now while the smoke and fanfare was pretty neat, I have to tell you once the smoke cleared and the curtain was out of the way, that's when it was easy to be impressed.

As cool as it was on the show floor, I can guarantee that the slick-looking aerodynamic T700 will certainly turn heads going down the road.

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